Sheridan at CCTT Program

Marketing Management

Ontario College Graduate Certificate | Co-op | 1 year

Program Overview

• Apply search engine marketing, social media promotion and marketing analytics principles to optimize your organization’s marketing efforts
• Learn basic marketing graphics skills to create support materials such as brochures, newsletters and web page updates
• Write marketing and communications plans

Co-op Experience

Following eight months of classroom instruction, eligible students will have the opportunity to participate in a four-month cooperative education placement. Note that this is a competitive process and only qualified students are accepted. Working in the marketing field, you’ll apply your in-class learning and gain valuable work experience that may boost your career—and help you land a great job.

Flexibility through Mobile Computing

Working online is an essential skill in the workplace, and an integral part of our program. A laptop computer is mandatory. During the program, you’ll use the computer to collaborate with your classmates on various assignments. In our online environment, you’ll also have 24/7 access to class materials and notes and communicate with other students and your professors in our online chat room.

Admission Requirements

Program Eligibility

Ontario Secondary School Diploma or equivalent, including these required courses:
• Postsecondary 3-year advanced diploma or
• Postsecondary 3- or 4-year degree
• Postsecondary 2-year diploma* and/or
• Demonstrated competence through educational experience and/or related work experience*

Applicant Selection

*Applicants who apply with a postsecondary 2-year diploma or work experience will be requested to submit a supplemental admission requirement (submission), which includes details of related work experience, and a cover letter, which summarizes your career goals and reasons for wanting to take this program. The Office of the Registrar will update your application to let you know if a submission is required.

Eligible applicants will be selected based on previous academic achievement or academic achievement and the supplemental submission.

English Language Proficiency

All applicants whose first language is not English must meet Sheridan at CCTT’s English proficiency requirements.


Some of the courses you can expect to take in your program:

  • Advertising, Promotion and Public Relations
  • Applied Marketing Theory
  • Fundamentals of Economics & Finance
  • Marketing Analytics
  • Visual Communication Design
  • Digital Marketing – Owned Media

A fast-track route to practical skills and a career in marketing